“The Marketing Department”
A Brand Story: Red Laces Cattle Co.
A Brand Story: Red Laces Cattle Co. A brand is a connection and perception of a product. It is the emotion associated when a transaction takes place between consumers and the company’s products, services, or brand. We made it our goal to provide a...
Brand Giveaway Winner: Valor Game Calls
Brand Giveaway Winner: Valor Game CallsWe have a brand giveaway winner! Micah Smith with Valor Game Calls was chosen to have a rebrand suite done with GreenFox. We got the story on his business, current brand, and what his goal is for this process....
You’ve Got A Brand, Now What?
You’ve Got A Brand, Now What?You’ve walked the journey of branding this month, but what exactly is the next step? One word: campaign. Campaigns make businesses memorable and, if done correctly, stick with your audience long after an impression or...
Who Should Build My Website?
Let's Get Practical With BrandingThis month, we have been focusing on branding, but we wanted to get practical. We’ll dissect some of our favorite brand case studies with our CEO/ Creative Director, examine the content development process with our...
Defining Your Brand
A Brand Is More Than A LogoDefining a brand is crucial to being able to create a successful one. David Ogilvy, the “Father of Advertising,” defined a brand as “the intangible sum of a product's attributes.” The Dictionary of Brand defines a brand as “a...
Leading Your Team to the New Norm
Leading Your Team to the New NormIt’s been nearly 20 years since the last time the world stopped. Underneath the excitement of life, we all knew it could happen again. This time, it has affected us all on a personal level. If it hasn’t affected us...