GreenFox delivers intentional marketing campaigns by combining data and creative materials to complete a strategy that is curated specifically for the client and campaign objective.
DATA DRIVEN, CREATIVE, STRATEGY, MULTI-PLATFORM
GreenFox delivers intentional marketing campaigns by combining data and creative materials to complete a strategy that is curated specifically for the client and campaign objective. According to data pulled by our digital team and personas completed by our creative team, we determine the best marketing channels to reach the demographic your product or your service. We optimize campaign content with direction from the brand voice and tone and digital, on-brand, graphics, as well as relevant photography and video. The web and social media teams adapt campaign visuals and language to landing pages and social media marketing formulas.
It is our mission to curate a campaign that best fits your brand and your objective. We measure our success by setting benchmarks for key performance indicators. Throughout the duration of the campaign, your analytics are reported and saved. Following each campaign end, we have a complete picture of your return on investment, what worked, possibly what could be better, and how to improve each time.
- Discovery and Data
- Market Research
- Campaign Brief
- Target Personas
- Optimized Content by Channel
- Voice and Tone
- Photo Brief
- Video Brief
- Website Update
- Social Media Formula
- Digital Advertising
- Analytics and Reporting
A Look Inside Barefoot Campus Outfitter
College students are the most tech savvy of all the personas.
Social media ads that are hyper specific and mobile friendly e-commerce will be particularly useful with this group. Graphics should be colorful and express school spirit. Recall individualists with a pack mentality. Use Barefoot Evergreen 2020 as foundation for artwork.
Voice and Tone
Script + Audio